Thursday, April 06, 2006

Low Key?

Is it me, or is it all a bit low key this year?

Certainly in the real world, I’ve seen no posters or phone booths or double page spreads in magazines. I’ve seen preview pieces in television magazines and I’ve seen the TARDISODE, the trailer for the download and of course the trailer for the new series. Just doesn’t seem as big this year…

And I guess there’s a reason for that. While at this stage last year we were thrilling over shots of the Doctor legging it from a fireball, this year we’ve got flying werewolves and cat nuns and Cybermen. The Doctor and Rose are now accepted, and the show doesn’t need blatant visual trickery to create a wonderful spectacle to entice new viewers like it did last year.

The update of the show is complete. The Doctor is firmly a part of the furniture in the BBC1 schedules once more. Not only that, but it’s about flaming time!

Seriously though – don’t bemoan the fact that promotion of Doctor Who doesn’t seem as prominent as it did last year. There’s new methods being used (TARDISODES, of course) and last years publicity campaign was all about bringing the show back after 16 years. He’s only been gone 3 and a half months this time – so just sit back and wait to enjoy it again.

‘Cause you haven’t seen it all…

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